Stroke Association

Campaign Collaborator

Stroke is one of the leading causes of death in the UK. It strikes every five minutes and 100,000 people have strokes each year.

There are 1.2 million stroke survivors in the UK, a number which the Stroke Association expects to double by 2035.

A stroke can happen to anyone, at any time, which is why the Stroke Association are encouraging everyone to understand the factors which play a part in causing strokes, with high blood pressure being one of the biggest risk factors of stroke.

According to the Stroke Association, high blood pressure is a contributing factor in around half of all strokes and many could be prevented if people monitored and managed their blood pressure regularly.

“High blood pressure is preventable and can be reduced by reducing your sodium intake. Our primary source of sodium is salt, so reducing your salt intake will in turn reduce incidence of high blood pressure, and therefore stroke.

However, we know how hard it can be to cut out salt completely, which is why we’re supporting the Season With Sense campaign to help educate on small measures which could help – such as using a reduced sodium salt like LoSalt when cooking and seasoning.

Stroke is the fourth biggest killer in the UK, and the UK’s leading cause of disability, so we need to do everything that we can to avoid unnecessary death and disability.

Working with the Season With Sense campaign allows us to combine our strengths to help create a healthier nation, by sharing tips and ideas for small changes which can make a big difference to our health – both for now and in the future.”

For more information,